MAPLE GROVE, Minn., Nov. 16, 2022 (GLOBE NEWSWIRE) — Twin Cities Member-Owned Co-op TopLine Financial Credit Union’s Senior Vice President of Marketing and Communications has been named one of the 2022 Twin Cities Business Notable Marketing Leaders. A full list of nominees is available online at Twin Towns Byouwickedness.
As Senior Vice President of Marketing and Communications for TopLine Financial Credit Union, Vicki Roscoe Erickson is responsible for overseeing all aspects of marketing and communications, including member experience, brand awareness and stewardship, internal and external communications, omnichannel integrated advertising, public relations, financial education and community initiatives. It is intended to fulfill TopLine’s mission of educating consumers about the credit union difference, the importance of financial independence and wise money management.
“Vicki Erickson has been a tremendous asset in enhancing recognition and respect for the TopLine brand in the communities we serve – her eye for creative and cohesive messaging is unmatched,” said Tom Smith, President and CEO, TopLine Financial Credit Union. “As a key member of senior management, she provides excellent insight and perspective. She is also very active in the community, serving on several boards and has also led our credit union foundation with care and vision since its inception in 2015. This recognition is very well deserved.
Vicki Roscoe Erickson also president of the TopLine Credit Union Foundation, which provides financial education and advice to members of all ages, awards scholarships, contributes to charities and sponsors other community efforts. Since its inception, the foundation has awarded nearly $107,500 in scholarships.
“I am honored to be recognized as a Twin Cities Business 2022 Notable Leader in Marketing,” said Vicki Roscoe Erickson, Senior Vice President of Marketing and Communications at TopLine Financial Credit Union. “I work with an amazing family at TopLine and appreciate their passion in discovering exciting new ways to care, connect and contribute to helping our members succeed financially and communities thrive.”
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TopLine Financial Credit Uniona Twin Cities-based credit union, is Minnesota’s 11e largest, with assets of over $735 million and serves nearly 49,000 members. Founded in 1935, the non-profit financial cooperative offers a full range of financial services from its five branches — in Bloomington, Brooklyn Park, Maple Grove, Plymouth and St. Paul’s Como Park — as well as by telephone, mobile app and online at www.TopLinecu.com. Membership is available to anyone who lives, works, worships, attends school, or volunteers in Anoka, Carver, Chisago, Dakota, Hennepin, Isanti, Ramsey, Scott, Sherburne, Washington, and Wright counties in Minnesota and their immediate family members. Visit us on our Facebook page Where instagram. To learn more about the credit union foundationvisit www.toplinecu.com/foundation.
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